A Swedish grocery manufacturer with decades of B2B experience had almost no presence on Amazon, generating less than £2,000 per month and lacking the infrastructure to scale.
Key obstacles the client faced that were limiting growth and profitability.
Challenge
Minimal Amazon Revenue
Amazon generated less than £2,000/month and was not a meaningful revenue channel.
Challenge
No Brand Positioning
or Structure
No listing structure, brand presence, or positioning existed on the platform.
Challenge
Lack of FBA Inventory
System
The founder had no FBA inventory planning system, creating operational uncertainty.
Challenge
Low Visibility &
Poor Rankings
Products had weak visibility, poor rankings, and no organic discovery.
Challenge
No Advertising or Launch Strategy
No advertising or launch strategy existed to drive controlled growth.
Challenge
The business relied almost entirely on B2B, with no direct-to-consumer infrastructure.
We optimized operations and fixed inefficiencies to drive measurable results.
Resolved
Amazon Channel Built from Scratch
Created fully optimized listings with proper keyword indexing
Built structured catalog architecture designed for scale
Resolved
Brand Identity & Packaging Upgrade
Redesigned packaging and labels to improve retail readiness
Positioned the brand clearly for Amazon customers
Resolved
Launch & Ranking Strategy
Implemented structured launch sequencing for controlled growth
Built early ranking momentum across core keywords
Resolved
Operational & FBA
Infrastructure
Implemented proper FBA inventory planning
Created repeatable systems for restocking and growth
A complete shift to scalable, profitable DTC growth powered by Amazon and organic demand.
Outcome 1
Amazon as Main Channel
Amazon became a major revenue channel instead of an afterthought.
Outcome 2
£40K+/Month Profitable
The brand achieved consistent £40K+/month revenue with strong profitability.
Outcome 3
85% Organic Sales
85% of sales now come organically, reducing dependence on paid ads.
Outcome 4
Repeat-Driven Growth
Repeat customers created predictable and sustainable growth.
Outcome 5
Bulk-Led Expansion
Bulk Amazon orders enabled expansion into larger product variations.
Outcome 6
B2B to Scalable DTC
A 72-year-old solo founder successfully transitioned from B2B to a scalable DTC brand.
The foundation is set for continued expansion. We are ready to deploy these exact protocols to your catalog.